Category Archives: Promotion
Very fun 2-3 months doing a summer internship at Telonium, a hosted phone systems provider for businesses. Basically, they provide phone systems (e.g. single business phone #, multiple lines coming in, multiple extensions for employees, and features like transferring calls, etc.) using VoIP (Voice over Internet Protocol) technology rather than typical landline services that a company like AT&T would provide.
I’m just going to plug some of the things that I worked on over the summer for future reference, and…well, I’m in marketing, so for a bit of self-loving SEO as well.
- We worked on this great whiteboard series (titled Telonium Thursdays) throughout the summer. Making videos was probably the most fun part of the internship for me. I was in charge of writing the script, so if Alice or Alex happen to say anything you think is stupid, I’m the one to blame 🙂
- I also worked on a number of blog posts for Telonium. The first was directed toward startups, encouraging them to consider a proper phone number when branding themselves (just like you’d want a domain for your business email rather than using something like Gmail). The second was conjured up from looking at popular searches related to business phone systems. “Forward calls” and “transfer calls” were two particularly popular searches with low competition, so I made a post about features that highlighted call transferring and call forwarding as quintessential.
- I was most proud of my final post though. I originally wanted to write an article about the 4 benefits of Spiderman, but I suspected I wouldn’t be allowed to put that on the Telonium blog. So I just talked about SaaS and its relationship to VoIP instead. [Hehe, in case you don’t click the link and just think I’m weird for making a joke about Spiderman (“What?? It’s a joke??), I titled that blog post “The 4 Benefits of SaaS and Your Friendly Neighborhood VoIP Provider” 😀 ]
- We also started a contest near the end of the summer. The goal was to reach 500 followers on Twitter. If we reached this goal, we’d give away free phone service for 3 months. Unfortunately, we didn’t, but we did have other benefits, including increased attention to our company and visitors on our website.
- Finally, we started a site for startups (this was started at the beginning of summer but I’m lazy to reorganize these bullet points in chronological order so I’m just including this parenthetical description instead) called The Startup Voice. Our goal, in terms of marketing strategy, was to create a community for Telonium, basically a path for people that would benefit from Telonium’s service to find out about the company. But I believe the website is much more than that. I genuinely think it’s useful for startups and I think it has a lot of potential to become something big, the main reason being our section called “Startup Voices.” Often, people get a kind of fictional, unrealistic view of startups from reading websites such as TechCrunch (which is not useless, by the way; I am simply claiming you don’t get the whole picture from them). So this section was created to allow entrepreneurs or really, any employees of startups, to contribute articles discussing their experiences working for a startup company. Whether that be the decisions they’ve made, good or bad, advice they may have for other startups, and/or perhaps their outlook or culture as a young firm. This is great because 1) it’s real, it’s coming from startups themselves, 2) it’s free marketing for startups, who often have to struggle to get themselves out there, and 3) it provides real benefits for aspiring or current entrepreneurs.
There are so many great things about doing an internship for a startup. Many of my friends who had internships before with larger companies have told me that they were either on Facebook all the time chatting with friends, or doing nothing because their boss was gone, etc. etc. The main point of an internship, in my opinion, isn’t to make money. It’s to build skills for yourself and relationships with others. With a startup, you’re going to get both. There was so much to do at Telonium; the other interns and I basically started marketing from the ground up. We got to try plenty of things we hadn’t done before and put on many different hats. We also were constantly around and interacting with the other (awesome) team members of the company (after all, we were all in the same room). I’m not saying you can’t have a good internship at a big company, or you’re definitely going to have a good one at a small one, but in general I think smaller companies (especially startups) are favorable for such experiences.
Conclusion paragraphs are for losers.
P.S. It’s been like three weeks since my last “normal” post, but hopefully I’ll get off my ass and finish up a blog about morality tomorrow (well, more like on my ass, because I’m sitting at a desk with my laptop).
- Tom Woods goes psycho and decides to post
an entirehalf of a college-level course free on YouTube.
- Nope. Thousands of low-ranking analysts in the NSA can listen in on phone conversations without warrants.
- Russell Brand elegantly explains why young people get their news from Comedy Central.
- Wade Roush resists fandom and says Google, Apple, and Facebook will not come out with the next big thing.
- Google politely asks Roush to take it back.
- I tell startups why they should get VoIP.
6/18/2013 11:37 PM: Whoops, just realized Woods only uploaded half of the course to YouTube, not the entire course. Still pretty psycho if you ask me 😉
The video was made using a (pretty great) free software called PowToon. PowToon uses the freemium model to generate revenue. In other words, it’s free, but if you want extra features, such as HD videos, ability to get rid of the watermark, etc., you have to pay a subscription fee. I thought $60/month for a monthly subscription was a little heavy, but if you buy a yearly one, the price drops down to $20/month, which sounds much more reasonable (I wish that was their regular price).
If you’re looking for a VoIP phone system for your business though, check out Telonium.
These guys have hit it out of the park with their interview of Tom Woods. Really unique interview style and questions and unique video-making style as well:
I haven’t heard of them before; their YouTube channel shows their name as “MundaneMedia” but it looks like this is their first interview. From how good this interview was, I expected at least another 10 interviews on their YouTube Channel. They look promising! I hope to see more videos from them soon.
A new website for startups has just been launched, The Startup Voice. It offers curated news, blogs, etc. from all over the web, but it’s main value-adding feature is the section called “Startup Voices“. Here, startups themselves will be able to contribute blogs describing what they’re going through, any thoughts they have, and any advice they have to offer based on their current experiences, in contrast to the “Advice & Opinions” section which will include expert (those who went to the process and have already been successful) opinions as well.
If you’re interested in startups or are actively entrepreneurial, check out the website.